Getting mentioned in the AI results, that is what you want. AI-based search requires a new approach to SEO. That new approach is SEO for AI solutions. As a growing company with 10+ employees, you’re looking for a tailored SEO AI-optimisation solution that prepares your website for the next generation of search engines.
Although no fixed term yet exists for optimising your visibility within AI-driven search results, clear directions are emerging. Terms such as AI SEO (AI Search Engine Optimisation), AIO (Artificial Intelligence Optimisation), GEO (Generative Engine Optimisation) and LLM SEO (Large Language Model SEO) are becoming more widely used. These names refer to the emerging practice of structuring your brand, services or content so they are included in AI-generated answers from tools like ChatGPT, Perplexity and Google SGE. Especially since May 2025, now that Google’s AI Overviews are visible in the Netherlands, this has become more urgent than ever. These AI summaries often appear *above* classic search results, taking up the most visible part of the page — a new position where your company simply cannot be absent.


